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17:28 (11/06/11) אורה בומגרטן

Learning about commercials Choose an advertisement. Now study how advertisers succeed in selling their products. Answer these questions about your advertisement: What is the name of the commercial What is the purpose of the ad? What is being sold? Are there stereotypes? Explain Does it demean/glorify a certain group? Explain What humor is used?Explain What emotion/s does it evoke? What senses are evoked? Does the ad give "statistics"? Is any word or action repeated a lot? What does the commercial promise? What names are used in the commercial? Does the commercial use exaggeration? Explain. words images body movements appearances tone of voice sound music color facial expressions clothing